Pyaterochka, Auchan and Magnit made an unprecedented decision
- 12:03 November 8
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- Lena Levitskaya
The modern retail market is experiencing rapid growth, and improving delivery services is becoming a key factor in its development. Large retail chains, trying to retain and attract customers in a highly competitive environment, are actively investing in optimizing logistics processes and expanding the range of services provided. This is an obvious trend that makes online shopping more and more attractive and convenient.
Let's take, for example, the Pyaterochka chain of stores. They have significantly expanded the geography of their delivery, adding several new regions at once: Tatarstan, Rostov region, the Republic of Karelia, and even the harsh but attractive market of the Murmansk region. This geographical coverage indicates serious investment in logistics infrastructure…