The demand for Ukrainian-language content in the world is growing, but how to support this trend?
Now the transformation of Ukrainian society in relation to language is obvious. A significant percentage of Ukrainians switched to the state one.
Ukrainian has overcome a very difficult path to finally make itself heard not only within our state, but throughout the world. The language has become a “sign of one’s own” abroad. We have proven that we are truly a powerful nation with its own values, goals, traditions and, most importantly, identity.
However, is this trend limited only to Ukrainians?
Firstly, Ukrainians themselves now choose Ukrainian-language content. This means that demand has increased significantly. Both in Ukraine and abroad.
I’ll share my own experience, for example, at the beginning of March 2022 I received a request from the three largest international streaming platforms for Ukrainian-language content:
– What films do you have in Ukrainian, and which ones can you quickly…